The 2010 Hyundai Tucson was introduced to North America in Los Angeles this week. Revealed internationally as the Hyundai ix35 earlier this year in Frankfurt for European markets, the compact crossover gets 31 mpg on the highway, up 24% from the previous generation.

2010 Hyundai Tucson live at L.A. Auto Show

ALL-NEW TUCSON DELIVERS BETTER FUEL ECONOMY AND MORE POWER

Los Angeles, Dec. 3, 2009 - In 2010, a revolutionary new Tucson joins the rapidly evolving Hyundai product line. The sleek crossover from Hyundai, with its athletic European design, strikes a stark contrast from its predecessor and improves in every functional area, from its roomier cabin with extra cargo space to its leap in fuel economy and technology. Tucson features the company's "Fluidic Sculpture" design language and is the first vehicle in Hyundai's 24/7 version 2.0 product initiative (seven all-new models by the end of 2011).

The all-new Tucson is the first Hyundai CUV (Crossover Utility Vehicle) to be designed and engineered in Europe at Hyundai's Frankfurt-based design and technical centers. It features precedent-setting engineering including advanced weight saving technology and the eco-efficient Theta II 2.4-liter four-cylinder engine delivering up to 31 mpg on the highway. True to Hyundai form, the Tucson applies life-saving safety technologies as standard equipment while offering, for the first time, Downhill Brake Control (DBC) and Hillstart Assist Control (HAC). Likewise, to keep its passengers informed and comfortable Tucson integrates Hyundai's first panoramic sunroof, touch-screen navigation and a Bluetooth® hands-free phone system.
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